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The Digital Signage Certified Expert Program

The "heart" of the organization is a one day digital signage certification utilizing an on-site or webinar approach, the Digital Signage Certified Expert (DSCE) program. The newly established Digital Signage Experts Group is an impartial and agnostic standards body offering the DSCE certification to the industry as a whole. The DSEG is advised by a council of digital signage industry experts and consultants. There will be a technical version and a sales version of the certification. The course will cover the following areas of concentration:

  • An overview of digital signage along with the individual segments that make up the industry.
  • An overview of the digital signage marketplace reflected in research and data
  • Understanding digital signage customers and applications
  • The needs analysis(who, what, when, and where)
  • The fundamentals of effective digital signage system design
  • The location and environments of digital signage
  • Digital signage hardware
    • Displays
    • Mounts
    • Cables and connectors
    • Signal distribution
    • Players

  • Networks tutorial
    • Wired
    • Wireless
    • Cellular
    • Satellite
    • RF/Broadcast (Datacasting)

  • Digital Signage software
    • Player/client software
    • Server software
    • Management, distribution and scheduling software
    • Content management

  • Content
    • Analysis
    • Availability
    • Sources
    • Creation
    • Partnering

  • Digital signage ROI/TCO/ROO
    • "Selling Value in Digital Signage"

  • Fees and Service models
  • Understanding value and how to sell it rather than just the hardware
  • Manufacturing and Product Resources
  • Tradeshows and publications

There will be a certification test at the completion of the course and certificates issues. We will be happy to provide more information at your convenience.

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